Safetica Data Protection Trends Report:

What 2025 reveals about internal data risk in 2026

A definitive look at how sensitive data exposure is shifting across everyday workflows—AI tools, collaboration channels, unstructured data (screenshots + text), USB, and encrypted messaging—based on aggregated, anonymized Safetica telemetry from Q3–Q4 2025.

Research period: Q3–Q4 2025 (H2 2025)
Data source: aggregated + anonymized Safetica-protected environments
Focus: blocked activity, policy violations, insider risk signals, risky apps & websites

Safetica Data Protection Trends Report Cover

Why this report is essential


Security teams can’t protect data by chasing “bad apps” anymore. Today’s risk is embedded in normal work behavior—email, web apps, cloud sharing, instant messaging, and AI tools. As controls tighten, users adapt and shift channels, concentrating exposure in higher-velocity tools that feel fast and convenient. 

Safetica Data Protection Trends helps security leaders benchmark what’s changing—and respond with context-aware controls that protect more and disrupt less. 

Download the report to understand:

  • Why risk is shifting into trusted productivity ecosystems

  • How AI tool risk is consolidating into fewer mainstream platforms

  • Why data loss has moved beyond documents into screenshots and free-form text

  • Where sensitive data most commonly leaves the organization

  • Why USB is back as a behavioral insider-risk signal

  • How users adapt when blocked—and why channel switching is accelerating

  • Where early risk starts—and what signals matter most

  • Why encrypted messaging has become the dominant risky app category

     

Benchmarks across blocked activity, violations, risky apps, and insider risk signals 

A clear picture of where exposure is growing vs declining (Q3 → Q4)

Practical implications for modern DLP + insider risk programs 

Download the Safetica Data Protection Trends Report 

 

About the research

In H2 2025, Safetica analyzed hundreds of thousands of blocked internal activities—including policy violations, risky website/app access, unusual sensitive-data handling, and attempted transfers to external devices. Data shown represents aggregated, anonymized observations from Safetica-protected environments across industries.